56th Annual Production Sale, 1:30 pm on January 30th, 2025 at the Ranch, Irvine, Alberta.

Welcome to the 56th edition of the Brost Land & Cattle Co. Ltd. Production Sale.

“Wow” is probably the best way to describe this year. We started with a fairly dry winter, and many feared it might mark the eighth consecutive year of drought. However, with no killing frost and excellent spring rains, 2024 began with a bang. We grew some grass and put up feed, although water remains an ongoing concern. Overall, it was a great year.

Adding to the excitement, we experienced record cattle prices, and many producers are celebrating their best financial year in history. On a personal note, we officially welcomed our second son-in-law, Tavin Stadnicki, to the family in June and celebrated the arrival of our second grandson, Tuf Ledger Lutz, in July. What a fabulous year!

Once again, we are incredibly proud of this year’s offering. Each year, the bulls become more consistent in their design. Whether you’re seeking a more moderate package or a power bull, we believe you’ll find what you are looking for. If you’re in the market for multiple bulls, there are many half and three-quarter brothers available. Don’t overlook the strong selection of bred females, which will be an asset to any herd.

We look forward to seeing you on the 30th as we navigate an exciting time in the beef industry.

Sincerely,

The Brost Family

Please join us on January 30th 2025.

Herd Health:

  • SPRING 2024 – Pfizer One Shot & Vision 7
  • FALL 2024 – Booster & Ivomec
  • AUGUST 23rd, 2024 – Bred heifers pregnancy examined

Fall 2023 Hereford EPD Averages:

  • CE 3.3
  • BW 2.7
  • WW 55.1
  • YW 88.1
  • MILK 26.1
  • TM 53.7
  • MCE 1.4
  • MPI 118.1
  • FMI 115.0
  • PWG 33.5
  • FAT 0.021
  • REA 0.44
  • MARB 0.13
  • CW 70.0

Schedule:

  • View the sale offering: 10:00 am
  • Lunch served: 11:30 am
  • Sale begins: 1:30 pm

Directions:

  • 12113 Range Road 30, Irvine, AB

    From Irvine: 1.5 miles north on Range Road 30, watch for signs.

Sale Day Phones:

  • 403-834-2262 – House
  • 403-502-5626 – Blaine (cell)
  • 403-878-7141 – Nicona (cell)
  • 403-580-9363 – Glenn (cell)
  • 403-834-2253 – Glenn & Shirley Brost

Sale Staff:

  • Auctioneer: Bob Balog – 403-320-1980
  • Ring Service: Louis Balog – 403-331-0611
  • Ring Service: Craig Flewelling: 403-556-0515

Online Bidding:

  • DLMS.CA – Mark Shologan: 780-699-5082

Insurance:

  • CDN FARM INSURANCE – Maureen Balog: 403-320-1980

Bull Wintering:

  • We will winter your bull purchase free of charge until April 1, 2025. For those who wish to take their bull home, we will offer a $250 discount. Bulls being wintered MUST BE INSURED.